How to change a major part of your company while running toward business goals at full speed?
Georg Eickhoff, VP of Business Development at Amann Girrbach, and Raul Porojan, Director of Sales and Customer Success at Project A, have been conducting a pivotal sales and marketing transformation project at Amann Girrbach, spanning 18 months and 10 work streams.
These are six rules they would follow if they had to do it all over.