Luke Costley-White

Senior Growth Marketing Manager
Project A

What dissent of yours was the most important one in your career?

[Day 3 of first big job] "I know I'm just meant to advertise in Denmark, but what if we advertised to all the english speaking customers that aren't our core markets? Thats a huge untapped audience, they're probably really efficient acquisitions" ... "You can have £100" I more than doubled it, went on to expand globally and this is what ignited my love of growth.