Denise Kratzenberg was born in Cologne, Germany, and co-founded the sexual wellness platform CHEEX. After her business studies at the University of St. Gallen, Denise started as a management trainee at the media house Axel-Springer. She gained her first startup experience at the former accelerator Plug & Play and in the holding company's investment management. She got to know the operational business at the delivery service Foodora and the flower subscription provider bloomon and eventually founded CHEEX with her co-founder Maximilian Horwitz.