Simplifying Creator Marketing: How We Scaled our App from 0 to 130k Downloads in <9 Months

In this session, Markus Cremer, Co-Founder of SongPush, will share practical insights into their app growth strategy that led to over 130,000 downloads in less than nine months without a big marketing budget. This presentation will cover the step-by-step approach used to leverage creator marketing effectively, focusing on identifying the right creators, producing impactful content, and optimizing ad spend. You will also learn about the importance of organic validation, strategic buyouts of high-performing content, and the timing of ad investments to maximize results—all achieved with a budget-conscious mindset.Ideal for founders/entrepreneurs, marketers & app developers, this session offers actionable strategies that can be applied to scale your app efficiently. Join us to understand how a streamlined creator marketing strategy can drive substantial growth for your app.