Best practices in driving data adoption

In this panel Anna Smolina, Director of Data Analytics @ GetYourGuide, and Johan Baltzar, Co-Founder @ Steep, discuss with Ole Bossdorf, Chief Analytics Officer @ Project A, why organisations continue to struggle with ensuring proper data adoption - and which strategies they have gathered over the years to ensure data products are actually used as they were intended to. We will touch upon our own success and not-so-success stories, the right timing to design data adoption and how company & team size affect how well stakeholders actually adopt what data teams produce.


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