Erik Siekmann is the founder and managing director of DIGITAL FORWARD, a consulting firm specializing in online marketing auditing, digital analytics, and ad-/mar-tech.

Erik and his team analyze and evaluate the digital marketing strategies of their clients from organizational, technical, and media-specific perspectives, aiming to increase efficiency and growth.

The firm is independent and provider- and solution-agnostic. Clients include Pipedrive, Comdirect, ING, KfW, Philips, Bonprix, Beiersdorf, Ionos, and Chronext.